Newsletter Sponsorship

How To Sponsor the ADayInOurShoes Newsletter

The ADayInOurShoes newsletter is one of the fastest-growing newsletters in the space. It’s grown 100% organically, via Twitter and word of mouth.

Newsletter Schedule

We send out a broadcast on Tuesday, Wednesday or Thursday at around lunch time (Eastern/NYC time). We can send it out at other times based on request. However, we have found those midweek, midday times get the highest open and click rates. We also send them out on occasional Saturday mornings.

I only accept one sponsor per newsletter. I may include other links besides your ad, but these will always be non-competing links to articles on my site.

Newsletter Demographics

Take a look at the numbers. Our open and subscriber rates are well above industry average. And, all were acquired organically, never paid.

Rates
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Newsletter open rates
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Reader & Subscriber Demographics

You can promote your business, non-profit, fundraiser or special event to my audience.

  • Reader base is consistently 95% female.
  • Average Open Rate: 48.2%
  • 115,000 email subscribers
  • Average Click-Through Rate: 7.5%
  • 134,000 Facebook Page followers
  • One ad per agency/business per month.

Newsletter Sponsorship Rates

Ad placements allowed: It must be family friendly, but does not have to be disability-related. Nothing related to gambling, casino, supplements or other spammy stuff. We reserve the right to refuse and refund any ad placements.

A user interface segment showing "115603 contacts found" with a "newsletter subscribed" filter applied.
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Your ad will be placed in one of our email newsletters and on our Facebook page.

Your ad may include:

  • One image/graphic
  • 150 words of text
  • Two links in newsletter, one for Facebook page.

The cost per placement is $350 USD for one regular submission in an email. Once you purchase a placement, we will be in touch to get the details and get your ad scheduled.

We have a new option by popular demand–an exclusive sponsorship where yours is the only link to click in the email. (Other than the footer of the email, most of which is required by law.)

To have your advertisement placed above the fold in a newsletter that is text only, and no clicks to my website, the cost is $700. Please email us for details on this. We will work with you on the timing and subject line for optimum performance. Please use the checkout button below and choose two (2 x $350=$700) and we’ll be in touch.

Purchase Now

Please email us at IEP at adayinourshoes.com if you have any questions.

The details above were last updated on March 20, 2024.